AI and the Future of Preventive Healthcare

Startup Georgia
8 min readNov 14, 2024

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In a world that is becoming more and more inspired by technology, healthcare is transforming rapidly. A Georgian startup BiteriumAI is making waves in preventive healthcare and is at the front of the trend.

Ketevan and Tamar Bosikashvili, two sisters, embarked on this initiative in 2022, aiming to leverage their 20 years of shared expertise in technology to assist individuals facing risks associated with cardiovascular diseases, a significant global health challenge. They are transforming the landscape of healthcare for patients and doctors alike by emphasizing early detection and prevention.

Co-Founders of Biterium AI Ketevan & Tamar Bosikashvilis

An illustration of the size of the problem BiteriumAI is tackling is that as per CDC.gov, every 33 seconds someone dies due to cardiovascular disease. More advanced AI systems might one day be of assistance in detecting people who are at risk before health complications arise, with preemptive care potentially shifting chronic health conditions for good. To fight chronic diseases like cardiovascular disorders, often called “silent killers,” preventive healthcare is becoming increasingly crucial. In Europe, about 44% of people have high blood pressure. Such worrying statistics are why there is an urgent need for rapid solutions to help in early detection, lifestyle monitoring and most importantly prevention. And this is precisely where AI is coming to the rescue!

At the same time, Neuralink, which we know aims to combine our brains with AI so we can use our natural abilities even better than ever before, and OpenBCI interrupting your brain activity for monitoring signals will provide data to be processed by scientists – like almost every startup imaginable– shaping how healthcare will look in the years to come. If successful, projects like these could help us take the next step in preventive healthcare, having AI get involved before symptoms emerge and taking our health optimization to levels we have never before dreamed possible.

As AI technologies and platforms have gained traction there has been a change in the landscape of healthcare, moving towards a proactive, predictive and even personalized way of addressing these solutions. As we arrive at the next phase, AI-powered tools might be able to identify potential health problems way before they even happen — transforming our entire understanding of disease and prevention. Enabling a whole new landscape of innovative digital health tools capable of predicting, avoiding or tracking diseases will help to create a world in which health becomes preventative rather than reactive.

Imagine projects that are already harnessing the capabilities of AI such as Med-Gemini of Google’s Gemini AI family, which is enabling early prediction of likely health outcomes and may one day develop into a personal digital protector for everyone guaranteeing timely and accurate health interventions. These are more than just convenient solutions — they are part of a bigger, somewhat utopian long-term vision for a healthcare system that is entirely focused on disease prevention and health optimization. However, these devices monitor already existing conditions instead of preventing diseases in the first place. Considering today’s approaches, Biterium AI is totally in sync using their machine learning-based groundbreaking solution which can be simple to apply and does not require specified training for patients and doctors equally.

The startup aims to fight cardiovascular disease by offering cutting-edge tools that make early diagnosis and preventive care easier. Their most popular product is a conversational mobile app with a follow-up checkup system. It tracks users’ health in real time and gives them evidence-based recommendations on maintaining a healthy lifestyle. This approach emphasizes the importance of regular health checkups and uses user-friendly AI to help people take charge of their cardiovascular health.

For healthcare providers, Biterium AI offers an AI-powered SaaS (Software as a Service) tool designed to improve diagnostic accuracy and efficiency.

By integrating real-time predictive analysis into healthcare workflows, their tool identifies major symptoms and highlights anomalies that might otherwise go unnoticed. In the healthcare field, where time is often a critical factor, the solution is streamlining care delivery to ensure patients receive timely and effective treatment.

That is where AI shines: analyzing and interpreting vast datasets — something that traditional methods do not have on the same scale. In healthcare, access to complete and accurate data can be a matter of life or death.

As we think towards the future, data integration driven by AI could connect a network of health information that continually calibrates personal health plans, and even delivers pre-emptive interventions to avert critical events before they strike. However, healthcare data is often siloed, underutilized, or stored inappropriately. Biterium AI seeks to bridge this gap by gathering continuous health data through its app and transforming it into actionable insights for both patients and healthcare professionals in an ethical way. It’s worth highlighting that BiteriumAI, with its novel AI algorithms, processes and enriches data with the highest accuracy, reducing biases and errors. Thanks to its unique AI architecture, it has achieved top prediction precision, even with small datasets.

At this time, when data privacy concerns are becoming a hot topic, data privacy and ethical use of health data, are one of the key components in Biterium AI’s approach. Their infrastructure is fully GDPR & HIPPA compliant, so the startup vows to use its AI algorithms and create an entirely new solution. This approach adheres to the highest data privacy standards, safeguarding user information and providing real value for health. This shows their commitment not only to technology innovation but also to patient rights and tech ethics. The responsibility of their AI and data practices makes this startup a responsible and transparent company, which shows patients that it is an organization that cares about other human beings as well as the ethical implications of technological development.

Biterium AI makes a technology leap, but also appeals to collaboration and validation for wider implementation! They are among 11 companies taking part in a temporary mobility program called EMLINK, which aims to fuse innovation across borders. The EMLINK project is funded by the European Union through the Migration Partnership Facility (MPF) and implemented by the International Centre for Migration Policy Development (ICMPD) on behalf of Belgium. Belgian immigration office — IBZ is a partner of the project from the Belgian side.

EBAN Summit 2024 in Brussels (EMLINK)

The project provided an opportunity to meet key stakeholders in Brussels, engage, network, and build strategic partnerships while contributing to a broader vision of globally connected health systems. It leveraged transnational collaborations to harness outcome-driven artificial intelligence technologies for early diagnosis and health system transformation. Through EMLINK, Biterium AI will be collaborating with Belgian universities and research centres, supporting the scientific validation of their ideas and gaining access to new projects that bolster their innovative efforts.

Within the framework of the EMLINK program, the founders of Biterium spent 10 days in Brussels in October 2024, to meet with local stakeholders according to their needs to find strategic partners and work towards their larger mission of transforming healthcare. Tamar shares:

“We met with the science entrepreneurs from MedReSyst and Vrije Universiteit Brussel (VUB), gathering valuable insights and best practices from the startup ecosystem. We see many opportunities for collaboration and aim to become part of the CVD coalition, exploring mutual benefits and creating a powerful project for both sides. We plan to onboard to the Hub Brussels, establish partnerships with key collaborators, expand operations in Belgium, and create a pathway to access larger markets.”

Another important milestone for the team is a three-month clinical trial in collaboration with PSP Insurance, a local health insurance company. Innovative solutions like theirs need scientific validation to build credibility and show effectiveness in the real world. Such validation is just the beginning, as idealistically, one can imagine a future — both near and far — wherein preventative healthcare powered by AI becomes ubiquitous across the world; where verified AI solutions do not merely assist doctors but become virtual allies in sustaining public health at an unprecedented level. Ketevan Bosikashvili, explains this partnership:

“This trial will serve as proof of our hard work and demonstrate how we help people prevent heart diseases at an early stage by 70%, that our unique AI algorithms have highest accuracy, and how to save lives, time, and money. Our collaboration with PSP Insurance is a significant milestone for us.
It not only validates our hard work but also brings us closer to our goal of preventing cardiovascular diseases on a larger scale,”

As the healthcare industry digitized, a big part of coming up with these new methods for wellness has become start-ups — Biterium AI being one.

This advanced paradigm shift of AI-based preventive healthcare for chronic diseases is a revolution in revolutionary movements. This approach has the potential to reimagine healthcare as we know it, moving beyond treatment to prevention through a vision of every person having a digital health partner — an AI that knows you, anticipates risk and intervenes early. Biterium AI is tackling the problem of cardiovascular disease head-on, leading to a reduction in its prevalence through early intervention and better tools for healthcare professionals to empower consumers about their health.

This startup exemplifies a journey that shows how the power of using AI in preventive health care can shift systems to a greater degree, especially in emerging markets as is the case with Georgia where infrastructural development has just started. These innovations are not just changing patient outcomes, but are also making healthcare systems move more towards being proactive than reactive; something that is extremely important today.

Along with the EMLINK project, many other opportunities bring Georgian innovative, science-backed startups closer to EU countries, if interested please check our blog about Horizon Europe and EEN below.

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Startup Georgia
Startup Georgia

Written by Startup Georgia

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